Thursday, April 17, 2014
CNN Week 8
In "Google Stock Sinks as Mobile Struggles Continue" explains how Google
shares sank 3% in after-hours trading Wednesday after the company
posted first-quarter earnings and sales that missed expectations. Of
particular concern was a 9% drop in payments from marketers per ad on
Google sites.
The challenge for Google is convincing marketers to pay as much for
mobile ads as they do for desktop ads, a task that's become increasingly
pressing as Web usage shifts to smartphones.
CNN Week 7
In "How Phones Work in Flight" talks about the lack of phone calls, texts or social media postings from missing
Malaysia Airlines Flight 370 which raised a number of questions about how
cell phones work on airplanes. Despite the urgings of
flight crews to turn off all phones or put them in airplane mode, cell
phones can continue to work after a plane takes off, but only while in
range of a cellular tower.
Cell phones communicate
through cell towers, which are located on the ground but can stretch
hundreds of feet into the air. As an airplane rises, it gets further
from these towers and eventually moves out of contact range. For
efficiency, many towers are designed to direct their signal where its
most useful: on the ground, not into the sky above.
CNN Week 4
"Over the Top is coming" is surprising Verizon's executives because the
future of television is so bright. First, consider the situation today.
Most Americans have a monthly cable or satellite subscription that comes
with a set-top-box and a big bundle of channels. Internet streaming
through services like Netflix and Hulu are still the exceptions to the rule. The future looks like a
mash-up of these two modes of viewing; a bundle of channels that are
streamed via the Internet to any and every screen.
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